fa22 conversebyyou
conversebyneemz
partner: @neemz__
photographer: george annan
assist: malakhai pearson
stylist: sarah benje & neemz
creative lead: connor beebe
digital design: hannah scibetta
under the conversebyyou program & builder, we developed a program to go deeper into the how & why our consumer is customizing. below is the result when you give neemz the keys to our custom builder and let her tell her story utilizing our custom product. neemz came forth with a beautiful color theme around home and the color palette of the food from her mothers native cooking. in this project i developed the concept itself, identified talent, worked with talent to build their product & story, executed/art directed the content, and oversaw digital design/storytelling.
